Monthly Archives: January 2015

Competition Calendar

Thursday, Feb. 19, 6-8:30 pm
• Kick-off announcement of the SweetShine ShakeDown Cocktail Competition at “Edible DC Drinks Invitational

Thursday, Feb. 19-Tuesday, March 3, 1 pm

Tuesday, March 3, 2-4pm
Batch 13, 1724 14th Street Northwest
• Pick up SweetShine and promotional materials. Walk-in registration.

Tuesday, March 10, 4 pm
• Final date to submit cocktail recipes online

Thursday, March 12-Friday, March 20, 2 pm
• Competition with first round of judging. For this week, bars will feature the SweetShine ShakeDown cocktails, menus and promotional materials. Judges will pop-in, unannounced.

Friday, March 20, 6 pm
•Top three finalists announced.

Tuesday, March 24, 7-9:30 pm
Board Room, 1737 Connecticut Avenue Northwest
• Final competition round with the top three finalists. PARTY!

Published: January 20, 2015

Terms and Conditions

We love pure and simple, so here they are:
• For the duration of the first round competition (through March 20) participating bars must stock the SweetShine flavors used in their cocktail entries. Bloomery SweetShine will provide the first 6 bottles.
• Official SweetShine ShakeDown menus must be displayed for the duration of the first round competition (through March 20). If the menus are not displayed you will not be judged, and you forfeit the competition.
• Participating bars agree to send a representative* of their choice to represent them in the live Grand Finale round to be held on Tuesday, March 24, 7-9:30 pm at Board Room. The top three bars from round one will advance to this round.
          *representative must be a current employee.
• Participating bars agree to like and share SweetShine ShakeDown social media posts. Bloomery SweetShine will reciprocate.

Published: January 20, 2015

Competition Rules

1. Maximum of 15 participating DC bars or bar/restaurants
2. Bars or bar/restaurants must be located within Washington, DC city limits.
3. Bars must register to compete by 4 pm on Tuesday, March 3.
4. Registration fees (and funds donated by bars beyond their registration fee) will be matched by Bloomery Plantation Distillery up to $500 and will be donated to DC Central Kitchen at the end of the registration event.
5. Each bar can submit up to 3 cocktails to be judged.
6. Participating bars must submit cocktail recipes online by 4 pm on Tuesday, March 10.
7. Recipes must contain no more than 5 ingredients, plus garnish, and must contain at least one flavor of SweetShine.
8. Each bar offers their cocktail submissions to the public as drink specials, priced at their discretion, during the competition (March 12-20).
9. In order to be judged, participating bars must display official SweetShine ShakeDown menus for the duration of the first round competition (through March 20).
10. Participating bars must stock their featured SweetShine flavors for the duration of the first round competition (through March 20). Bloomery SweetShine will provide the first 6 bottles.
11. Participating bars agree to send a representative* of their choice to compete in the live grand finale round on Tuesday, March 24, 7-9:30 pm at Board Room,1737 Connecticut Avenue Northwest. The grand finale is a final round of judging of the three finalists using a surprise basket of liquor ingredients in front of a public audience and guests.
*representative must be a current employee.
12. The charity chosen by the winning bar must be a registered 501(c)3. Bloomery Plantation Distillery will present the charity with a $1000 donation at the grand finale round as part of the winning bar’s prize package.

Published: January 20, 2015

Judging Criteria

• Each cocktail will be graded on a scale of 1-10, with 10 points being the best.
• Each cocktail will be judged on its presentation, taste, fresh ingredients and creativity for an overall score.
• Three bars with the most total points for one of their cocktails advance to the Grand Finale round.
• Ties in scoring will be broken at the judge’s discretion based upon the four criteria, consideration of the average consumer’s overall pleasure of indulging in the specific cocktails involved in the tie, and which cocktail best matches the competition theme of “Pure and Simple. Back to Basics.”

Published: January 19, 2015